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NEWSCYCLE Blog2018-08-20T20:49:40+00:00

Big Data and AI – more than Buzzwords

March 11th, 2019|Categories: Blog: Content as a Service|Tags: , , , , |

“Big Data” and “AI” (artificial intelligence) are buzzwords that have been woven into corporate and finance strategy session discussions around the globe for a number of years.   They’re more than cool-sounding words; unlike other buzzwords, [...]

Nine Reasons to Have a Self-Service Subscriptions Portal

February 25th, 2019|Categories: Blog: Circulation, Uncategorized|Tags: , , |

By Karina Fabian A subscription-based revenue system relies heavily on customer satisfaction, and customers love convenience and control. One way to support those desires is through a self-serve subscription portal. We are living in a [...]

User Experience (UX) Design Maturity and the UX Tipping Point

February 18th, 2019|Categories: Blog: Content|Tags: , , , , |

By Joakim Holmevi, Infomaker The expectations from the users have changed since the beginning of computer technologies. Earlier, when a new technology emerged, the user’s customs were to measure features among different products. But [...]

How events boost profits, reduce subscriber churn

February 11th, 2019|Categories: Blog: Advertising|Tags: , , , , , |

By Karina Fabian Recently, Bergens Tidende, one of the largest papers in Norway, wrote in an INMA blog about how hosting events has helped them build brand loyalty, differentiate themselves in the market, and increase [...]

Why News Media Need Flexible Paywalls

February 4th, 2019|Categories: Blog: Circulation|Tags: , , , , , , |

By: Karina Fabian, Marketing Communications Specialist Last week, my husband, Rob, came home excited. A friend discovered Rob’s company had been mentioned in a news article about startup spaceflight companies. The friend shot him a [...]