Aalborg, Denmark – 13 January 2017 – NEWSCYCLE Solutions is proud to announce that Polaris Media Nordvestlandet, Polaris Media Nord-Norge and Trønder-Avisa Concern are live on NEWSCYCLE Content and SalesLink 2016.
With SalesLink browser-based CRM tool for mobile and tablet, the media group can combine all advertising formats with all platforms and channels. Also, sales teams have real-time access to customer accounts and opportunities to cross-sell advertising from any device while out in the field.
Prior to installing NEWSCYCLE Content and SalesLink, the media group properties were on separate databases. The implementation project consolidated 22 newspapers into the same database environment, enabling the media group to simplify workflows and processes across all media houses.
“The first newspapers in the media group are successfully live and the rest will follow shortly. Polaris has been very self-driven resulting in a successful and professional cooperation between the media group and NEWSCYCLE Solutions”, said Jonas Bringle, NEWSCYCLE’s Vice President EMEA Sales.
Polaris Media Nordvestlandet and Polaris Media Nord-Norge are a part of Polaris Media ASA. Trønder-Avisa Concern is partly owned by Polaris Media ASA. Polaris Media ASA is one of the largest media groups in Norway with 35 media houses and 95 million page views monthly. The group was founded in 2008 and is based in Trondheim. Polaris Media ASA is listed on the Oslo Stock Exchange.