By: Karina Fabian, Marketing Communications Specialist

One of the nice things about acquiring a new company is getting to know its unique personality – the human side, as well as the product side. Today, we share seven interesting facts about Media Services Group, which we acquired in February 2018.

  1. Élan is the French word meaning with great enthusiasm or vigorous spirit, but did you know it came from the medieval French word s’eslancer, meaning to rush or dash and referring to lancers throwing their lances? Élan also shares its name with a sportscar and a Canadian moose.
  2. What do the National Enquirer, the Economist and Regular Baptist Press have in common? They all use Élan software. We have a hugely varied customer base, and we love it that way.
  3. We were writing software for the magazine industry while Bill Gates was still in high school! In the 70s, one of our earliest companies, Kobak Business Models, was developing ad billing and accounting applications for publishers.
  4. The company was started by a Brit who was living in America, became an American, moved back to Britain and started MSG UK, then moved back to the USA.
  5. We do user conferences in style. The five-star accommodations in Ft. Lauderdale are the most recent location and a great hit with our users. Some people plan a few extra days to enjoy the location. This year, a few were surprised to bump into former President Bill Clinton, who was there on a book tour.
  6. We care about the community. Some of the charities we’ve donated to include Feeding America and Save the Children. Even better, they had a benefactor that matched our donation, so these charities received double what we contributed.
  7. An employee from MSG’s Scottsdale, AZ office that travels to Newscycle’s Bloomington, MN office in January would be faced with average drop in temperature of 44 degrees.

About the Author: Karina Fabian has been writing about business and software for over a decade. Before joining Newscycle, she wrote reviews of business software and services for Top Ten Reviews and Tom’s Guide, and about business practices and leadership for Business News Daily and In addition to writing for Newscycle, she is a freelance writer and author of 16 books.